There are a variety of business types and organizations that use logo to establish a market identity that will make them recognizable and individualistic among the thousands of other competitors and alternative options. Authors and books are no exception. They are also presented with the need of having a separate identity of their own and thus, they also have to have a logo that will define them well.
A logo that is designed particularly for an author needs to have certain attributes that will make it influential in the market. Authors need a different styling and identity and so, the logo has to be compatible to their field and the individual identity of the author.
This article is focused on the idea of building a good logo design for an author. The article is covering all the basic tips and suggestions that can be a help for the designers who often come across a client who wants an author’s logo. Read it thoroughly to build a profound understanding of all the aspects of a good logo design for an author.
1. Color Palette that Authors should Consider
A logo designer should know well that the selection of colors for an author’s logo cannot be same as the color palette of a random business. It needs to have a charm and a sophisticated flare because it is representing an author and not a business that wants to sell its products. Darker shades and solid hues are a perfect choice for an author’s logo. However, adding a bit of lighter shades to put emphasize on the darker parts is a smart move. But again, the designer must take care of the pronounced respect for the authorship and books and should not add any color that will make the message blurry.
2. Font Selection to Suit the Authorship
The font selection for the author’s logo needs to be perfect, as the font of a logo has the potential to make the logo look a certain way. It can assist the designer in setting an aura for the logo by giving in the energies of its own kind. For instance, a solidified logo with a straight-up stature gives vibes that make the logo appear firm and influential whereas, the fonts that are liquefied and have a flow of their own are more of an artistic kind that can give away an impression perceived as distinctive and creative.
3. Shape or Form For the Author’s Logo
Every logo has a certain shape or form that is the foundation of theonline logo designs. These shapes or forms play an important part in making a logo successful or unsuccessful. An author’s logo is also impacted by the form or stature on which it is based upon. So the designers should make sure that they choose a figure or form on which an authorship’s identity can rely. It can be something related to academia or it can be something that tells the tale of the author’s writing style. Whichever it is, the designer should ensure that it represents the true essence of the author’s message for its audience.
These are a few major points that are needed to be conveyed to every designer who comes across the task of designing a logo for an author. Other than these, the designers are advised to keep in their minds that a logo that is designed for an author should be adjustable in different backgrounds and spaces, as the author’s logos tend to get used at various different places including the material spaces of book covers and the digital platforms of social media.